What is the free Blue Crane account?
The free Blue Crane Works account at my.bluecraneworks.ca shows a business owner in Hamilton, or anywhere, how search engines and AI assistants see their website, and watches it for them. You add your website, and within about ten seconds you see the real answer each engine's crawler got from your homepage, the plain text an assistant can read from it, and how your name, phone, hours and area compare with what your site states to a machine. Once you verify the site is yours, it is checked every Monday and you get an email the day one of the engines is turned away. Published .
What do you see when you sign in?
One row per crawler, Google, Bing, ChatGPT search, Claude and Perplexity, with the real response each one got this week. Green or red, and the plain reason behind every red. OpenAI documents that a site its search crawler cannot reach is not shown in ChatGPT search; this is where you find out.
Your page beside the words a machine actually gets from it: the title, the heading, the description and the first lines of real text, with a count. A page that looks full in a browser can hand an assistant nineteen words.
Type your name, phone, hours and area once. We compare them with what your website states in its structured data, flag what differs or is missing, and give you the exact text to paste into your Google and Bing listings so all three agree. Consistent facts are what let an assistant tell one business from another.
Verify the site with a small tag on your homepage or a DNS record, and the check runs weekly on its own. History is kept, and you are emailed only when a check turns red, never when things stay the same.
What does it cost?
Nothing. The account is free for any business, with up to five sites. It is the same floor-level check we run at the start of every paid job, kept and repeated for you. The things a plan adds sit on the same screen, closed: a leads inbox that includes the quote requests AI assistants send through your site, your own custom application, and a monthly record of what the assistants say about your business. Those come with a managed website at $100 a month or a custom application from $150.
What it does not do
- It does not promise a ranking, a citation or a place in any assistant's answer. Nobody can; Bing says so in writing. It shows what happened.
- It does not change your website. Every red row comes with the fix in plain words, and you or your web person make it, or we do on a plan.
- It does not show anyone else's site. A site's history appears only in the account that verified it.
- It does not send marketing. Sign-in links when you ask, an alert when a verified site turns red, one reminder if you never add a site, and nothing else. What we store and how to delete it.
How do I create one?
Go to my.bluecraneworks.ca/join, enter your email, and tap the link we send. Add your website on the first screen. The first check runs right away. To keep it watched, add the verification tag or DNS record the account shows you; your web person can do that in a minute.